The Power of STORY, the documercial

There is nothing new here. Whether you know who Don Draper is or follow Mad Men, story as advertising is nothing new. Be honest, this pitch from Don, brought a tear to your eye. It did mine. It’s a time machine! Good Luck at your next meeting. :)

Anyway, if you know me, then you already know that my passion is to find inspiration EVERYWHERE. And yes even if it comes from “The Man.” Say what you like about the current crop of Mad Men and Women on Madison Ave. But I’m pretty inspired. I hope you find something here to help inspire you in your next creative endeavor. I know I have.

A story is a story no matter how you slice it.

I HUGE shout out to Ernesto Villalba for the assist on this post.

When the steel mills closed in Braddock, PA, they left behind a dwindling population living in near apocalyptic circumstances. Now, a new generation of urban pioneers has come with a mission- to create a new frontier from the ashes of the once vibrant town. Brought to you by Levi’s in partnership with IFC and Sundance Channel.

Steve Berra (The Berrics) joins Mexican skaters Jesus Gonzalez, Eder Martinez, Mario Saenz, Angel Santiago and American Luis Tolentino for this Burn Ignite film, shot on location in Mexico City.

The Power of Dreams from Honda Watch the short films

Mutual of Omaha – proud sponsor of life’s aha moments

Documentary – Stars Align in United’s ‘Heart’ Commercial

Nice post elsewhere:

Sustaining Big Projects through Small Gigs

A trend toward online documentary-style commercials might be a good source of supplemental income for filmmakers.

AND for a laugh:

The Daily Show With Jon Stewart Mon – Thurs 11p / 10c
Ad Nauseam – Documercials
Daily Show Full Episodes Political Humor Tea Party

I hope you enjoyed or smiled. If you know of a good or inspiring documercial, post a link in the comments.

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